EveryÂ choice we make has the potential to turnÂ deadly. The Zero Fatalities program brings attention to the behaviors, or the choices we make every day, that contribute to fatalitiesÂ on Iowa roads. The vast majority of crashes are caused by poor decisions, both from driversÂ and passengers. These crashes are not inevitable â€” they are preventable.
While several organizations have come together to support this goal of Zero Fatalities, the most important partner in this goal is every individual who gets into a vehicle. Itâ€™s the only way to zero.